CLICKBAIT: Fish Spotted in Hudson River in Hoboken

After a summer of “BREAKING NEWS: Shark Spotted in Ocean” reports, here’s us doing our part for the decline of contemporary media.

We spotted this shoal of fish—we’re going with shad—breaking the surface of the Hudson along Pier A in Hoboken. In total, there were likely over 100.

Is this really news? Hell no… there are all sorts of things living in the Hudson. Unfortunately all we see on the surface are plastic bags. So we’ll downgrade it from “newsworthy” to “noteworthy.”

It was cool to see… maybe not so cool to look at online with these lousy photos. Guess you had to be there.

But hey, we got you to click anyhow—hook, line and sinker.

Chalk another one up for online journalism, where clicks beat a Pulitzer any day.

Fish swimming off Pier A in Hoboken